In a world pre­mière, Datarel­la, Bien­nale de Paris, and Ocean Pro­to­col, present DIAM, the Decen­tralised Invi­su­al Art Mar­ket­place. DIAM allows buy­ing invi­su­al art in a total­ly new way, by com­bin­ing the inter­na­tion­al art mar­ket with Web3, the lat­est tech­no­log­i­cal development. 

DIAM is the Decen­tral­ized Invi­su­al Art Mar­ket­place. It intends to value a new form of cre­ativ­i­ty, a new form of art: Invi­su­al Art. The idea of DIAM is to unleash cre­ativ­i­ty on a glob­al scale. DIAM’s dream is to aug­ment human beings through art. On DIAM, art lovers can pur­chase invi­su­al art expe­ri­ences using $OCEAN, a crypto-currency that unique­ly and in an unforge­able way guar­an­tees the pur­chase of art expe­ri­ences. DIAM’s decen­tral­ized archi­tec­ture allows artists to show­case their work and present their art in a com­plete­ly autonomous process, guar­an­tee­ing them a fair share of income.

Invisual Art

Invi­su­al art is art that exists other than in the form of art­works. The prac­tices of invi­su­al art have in com­mon the fact of exist­ing other than in the form of a work of art. There is no def­i­n­i­tion of invi­su­al art, if not this com­mon point. Invi­su­al art is an art that exists most often as an expe­ri­ence and not as an object. The invi­su­al prac­tices are extreme­ly var­ied: lifestyle, behav­iors, exper­i­ments, state of mind

DIAM Goals

• To enable invi­su­al artists to make a liv­ing from their work;
• To enable any­one to become an artist through the val­u­a­tion of their invi­su­al creativity;
• To pro­vide a tool to encour­age inven­tive­ness in art by mix­ing the lat­est tech­nolo­gies with the lat­est form of art in order to build the next-generation art market;
• To encour­age the emer­gence of new types of col­lec­tors and investors in art;
• Mar­ket­ing art as an experience.

How To Buy Invisual Art?

At the offi­cial DIAM launch event on 11 Novem­ber 2022, my friend Alexan­dre Guri­ta, Direc­tor of the Bien­nale de Paris and of the Ecole Nationale d’Art (ENDA), and Cori­na Mila, Enseignante-Chercheuse at the Uni­ver­si­ty of Paris-Sorbonne, intro­duced the audi­ence to the con­cept of Invi­su­al Art. Michael Reuter, Co-founder & CEO of Datarel­la, and Rebec­ca L. John­son, CTO of Datarel­la, have demon­strat­ed how to buy invi­su­al art at DIAM using data­to­kens. Spe­cial guest Casey Herd, Artis­tic Direc­tor of BALLET RISING, has explained how DIAM enables Bal­let lovers all over the world to immerse in the bal­let expe­ri­ence using DIAM datatokens.

Feel free to reg­is­ter for free and expe­ri­ence the lat­est devel­op­ment at the inter­sec­tion of tech­nol­o­gy and art!

If you are inter­est­ed to learn more about the Decen­tral­ized Invi­su­al Art Mar­ket­place, feel free to fol­low DIAM on Twit­ter, and LinkedIn and dis­cuss all things invi­su­al art with the DIAM team – see you there!

Alexandre Gurita Corina Mila Datarella Decentralized Invisual Art Marketplace DIAM OCEAN Protocol