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Read: The Mindful Revolution

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Italian-style Starbucks

One very offline busi­ness idea came into my mind: You all know Star­bucks. Star­bucks entered a over­crowd­ed mar­ket (you got your cof­fee near­ly every­where) with a com­mod­i­ty prod­uct (cof­fee). The result: they are extreme­ly suc­cess­ful and are run­ning 13.000+ stores world­wide. In Europe, espe­cial­ly in Ger­many, Ital­ian food is ubiq­ui­tous — here in Munich we have hun­dreds of lit­tle pizza restau­rants and Ital­ian cof­fee bars. I think it’s time for an Italian-style Star­bucks: restaurants-cum-takeaways

MacWorld vs CES

The Danger of Blogging

Advertising provokes Premium Users

In Decem­ber 2007 Xing, a Ger­man social net­work, announced to show dis­play adver­tis­ing to add anoth­er rev­enue stream to their pre­mi­um user fees. With the begin­ning of Jan­u­ary 2008 the ads have been dis­played. For all users, free accounts as well as pre­mi­um accounts. Many (2500?) pre­mi­um users seem to be in a rage and have begun to express their anger in forums and blogs, as well as in Xing groups. So

If you print this, I will kill you!

Israeli entre­pre­neur Yossi Vardi is one of the few real­ly cool VC peo­ple in this world. Best known for hav­ing sold ICQ to AOL dur­ing those times every­body had a lot of cash, and not known for his social projects where he is donat­ing money and time. Threat­en­ing the Econ­o­mist’s jour­nal­ist with death should be taken with a pinch of salt — but he make a very good point: those guys who do

Invisible Children of Uganda

Difficult customers trigger service quality

Return­ing from a relax­ing wellness-weekend in Aus­tria I am still won­der­ing about the com­plaints of the hotel owner (aged about 40) this morn­ing dur­ing break­fast: “In ear­li­er days our guests were a lot more easy going. No com­plaints about din­ners, the kind of music played at cer­e­mo­ni­al occa­sions, etc. Nowa­days most of them dis­like this and that, want to change the menues and do not return for hol­i­days if they object­ed to the

GOOD READS

The Mind­ful Rev­o­lu­tion, Michael Reuter

Die Acht­same Rev­o­lu­tion, Michael Reuter

What‘s our prob­lem?, Tim Urban

Rebel Ideas — The Power of Diverse Think­ing, Matthew Syed

Die Macht unser­er Gene, Daniel Wallerstorfer

Jel­ly­fish Age Back­wards, Nick­las Brendborg

The Expec­ta­tion Effect, David Robson

Breathe, James Nestor

The Idea of the Brain, Matthew Cobb

The Great Men­tal Mod­els I, Shane Parrish

Sim­ple Rules, Don­ald Sull, Kath­leen M. Eisenhardt

Mit Igno­ran­ten sprechen, Peter Modler

The Secret Lan­guage of Cells, Jon Lieff

Evo­lu­tion of Desire: A Life of René Girard, Cyn­thia L. Haven

Grasp: The Sci­ence Trans­form­ing How We Learn, San­jay Sara

Rewire Your Brain , John B. Arden

The Wim Hof Method, Wim Hof

The Way of the Ice­man, Koen de Jong

Soft Wired — How The New Sci­ence of Brain Plas­tic­i­ty Can Change Your Life, Michael Merzenich

The Brain That Changes Itself, Nor­man Doidge

Lifes­pan, David Sinclair

Out­live — The Sci­ence and Art of Longevi­ty, Peter Attia

Younger You — Reduce Your Bioage And Live Longer, Kara N. Fitzgerald

What Does­n’t Kill Us, Scott Carney

Suc­cess­ful Aging, Daniel Levithin

Der Ernährungskom­pass, Bas Kast

The Way We Eat Now, Bee Wilson

Dein Gehirn weiss mehr als Du denkst, Niels Birbaumer

Denken: Wie das Gehirn Bewusst­sein schafft, Stanis­las Dehaene

Mind­ful­ness, Ellen J. Langer

100 Plus: How The Com­ing Age of Longevi­ty Will Change Every­thing, Sonia Arrison

Think­ing Like A Plant, Craig Holdredge

Das Geheime Wis­sen unser­er Zellen, Son­dra Barret

The Code of the Extra­or­di­nary Mind, Vishen Lakhiani

Altered Traits, Daniel Cole­man, Richard Davidson

The Brain’s Way Of Heal­ing, Nor­man Doidge

The Last Best Cure, Donna Jack­son Nakazawa

The Inner Game of Ten­nis, W. Tim­o­thy Gallway

Run­ning Lean, Ash Maurya

Sleep — Schlafen wie die Profis, Nick Littlehales

© 2024 MICHAEL REUTER