I am convinced that in the next few years, we will run every aspect of our lives in a fundamentally different way than we have done before. We’re going to do that because …. it’s possible. We will manage every aspect of our lives based on our own data which we will be aware of for the first time in history. In order to maximize our convenience in dealing with our data on our activities, plans, environment, and other contexts, this data will be provided as data streams, timelines, or “life lines”.
In 2014, self-tracking and wearables became fashionable, and the advent of the first real smartwatch, the Apple Watch in April 2015 marks the start of our life lines. First thousands, then millions of people will track themselves within the respective contexts and have this data conveniently visualized in timelines. Data tell the stories of their lives, data reflect who they are and what they do.
Today, many people dislike the idea of collecting their own data. Some aren’t comfortable knowing that much about themselves, they don’t want to be confronted with their own data, they don’t want to know how bad they subsist, how lazy they are or what other bad habits they have. Others fear that their data could be hacked, misused or “stolen”. Both are right: we all do things that we would hate seeing them in a mirror – therefore we use make-up, have plastic surgery and more: we try to see ourselves as positive as possible. And the fearsome are right, too: data will be hacked and misused – we don’t have to wait for that, that’s reality, right now.
And, yet. We produce data, day by day. And this data is collected – by our telecom providers, by the administration, by spy cams, by our cars, by shops, etceteraetcetera. The train has begun rolling and it has picked up speed. You won’t stop it, even if you tried hard.
Who has access to your data?
The problem: the only one who does not have acces to your data, is you. But – shouldn’t it be you who has exclusive acces to your complete data set? You bet! Imagine several official and unofficial parties working on your data, creating your profiles without your knowledge. And you relax and tell everyone, that you aren’t interested in this data?
The inflection point – Data Consciousness
I do not believe you. Or, in other words: you should think twice. It’s you who should be most concerned about your data. And it’s you who’s could make the most of your data. Why wait? Why persist on this standpoint of lack of interest or even refusal?
2015 marks the inflection point: it’s “Year 0” of our personal data consciousness. Many people start to administer their lives from their personal life lines. Get yourself your life line, the earlier you start knowing yourself the better.